What is Affiliate
Marketing? Will it lift your business to the next level? Or, is the Gold Rush
over?
A wise man once said
that the majority of people take their project to the point where it looks
impossible and then give up. That is NOT the time to give up, because two more
steps could see success!
You get up each morning
- rush to your computer - you didn't make any sales! Did you realise what a
vast marketplace you were setting up your stall in and unless you tell them
you're open for business they won't come?
Your web site looked great (if you had one) but did you, like me in my early
days, advertise it in FFAs, Free lists and safe lists? If you did, you now
realise these lists only contain others who want to sell what they've got and
are not the slightest bit interested in your offer! Don't fall for the
"We'll put your ad in front of 2,000,000 people". So, what has all
this got to do with the Power of Affiliate Marketing?
Are you creating your
own Gold Rush? You've got a great product be it a hard product, a service or a
digital product and you have a few visitors, and perhaps you're making a few
bob a month. If you add five or six Affiliate products allied to your own, to
your site, what have you got? CHOICE. The number of visitors goes up because
you've got links back to your site, which means the Search Engines favour you
more.
Affiliate Programmes
must be in line with your own product, but you'll have a larger range to offer
visitors. Imagine the 'wants' of those whom you are trying to interest - NOT
the needs. People invariably buy what they want, not what they need.
Even if you haven't got
a product of your own, or even a website, you'll make money with Affiliate
Programmes. Solve people's problems and you're on to a winner.
Some of the highest paid
net-workers don't have a website or a product of their own, but they make a
whole stack of money by offering the products of well-known companies to a
receptive audience. They've created their own Gold Rush via Affiliate
Programmes.
What are you doing?
Wondering "Where do I find such products?" Well, there are many
sources of 'product finders', but you can do a lot worse than look at what
Affiliate Programmes there are on Clickbank - some 10,600 products and sites!
But (and yes, I know you
should never begin a sentence with a preposition) investigate thoroughly those
programmes you think will make you money. Look for a programme that pays at
least 50% commission and if you find one with a two-tier commission structure,
well, that's great because it means that you'll get commission on sales made by
affiliates that you introduce.
So, what are you looking for when you investigate? Look and see how many
affiliates each company has. Don't be put off by the fact that there are a lot.
Its good. It means the product/s sell well. How much commission is paid out to
affiliates? If you've got a Google toolbar (and if you haven't, go to Google
and download one - they're free) you can find out a lot about companies by
entering their name in the search box., and this will throw up a lot of information
including how many backward links there are to that company. Important? I
should think so, because search engines like backward links for high ranking.
Proper investigation
will take a little time, but you'll find out a lot about these companies. Can
you see yourself making money with a product AFTER you've investigated the
company? Is the product something people want - not need!
There is no doubt in my
mind that Affiliate Programmes is the way to make considerable money on the
net, multi income streams from 5/6 Affiliate Progs. Not just one cheque a
month, but several.
Nevertheless, you can't
just become an Affiliate and expect the money to roll in. If that's your
thinking - get another job! But if you are prepared to put in the right effort
and look to the future with confidence and determination, you'll win.
Thomas Edison said - "What you are will show in what you do."
Advertising your
programmes is easy, but that's the subject of another article - "Don't Pay
for Advertising". Finally, let me urge you here NOT to use FFAs, Safe
lists and the like. They never worked for me and they won't for you.
Note what I've said.
These thoughts and pointers will take you where you want to go.
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